I dont know who you are or if you actually even read what I type in here. But I know that you exist, because my little map of the world traces you to your city each time you visit me. I know I havn't been writing much lately, which is a bit sad on my part, but fashion wise there isn't much what is happening here as of now.
I normally don't visit new fashion stores, its no point really, its the same garments and the same fashion statement which the designer is trying to make in their studio. Besides, there aren't any stores in the country which actually take fashion seriously-in terms of their decor or the window displays. They all stick with the tried and tested formula-give the customer what they want, not perk them up and treat them intelligently and give them something they 'might' want.
But all that is set to change with a new store which opened recently and of which I had the chance to visit. After hours in Hauz Khas Village is such a store which has single handedly taken upon itself to change the way we see fashion stores in the country.
Established by 6 designers themselves, there is no middleman to cheat them of the money which they will make from the sales. Also absent is the same boring mannequin displays with sales women who run around you all the time. Spread across three floors, with a quaint lake as the view, the store sells very quirky one of a kind pieces, with a made to measure area on the top floor. There is also a section for beautiful yardages for your home and furniture pieces which are made on special orders.
So next time you are in the heritage village on this side of Delhi and feel the urge to spend some money on designer outfits which arent available anywhere else in the country, drop by at Afterhours.
Designers at the store: 11:11, Azara,Mayank Mansingh Kaul, Morphe, Pèro and Peter D’Ascoli.
Mon-Sat 11 am to 7 pm
A-18, Hauz Khas Village, New Delhi
afterhours.in, info@afterhours.in
